Sherman Standberry – Social Ads Mastery Program

Learn how to Grow Your business with Social Ads

Stop Wasting Money and Start

Advertising like a Pro!

Our agency built the Social Ads Mastery program to help you self-manage your social ads campaigns by equipping you with the exact blueprint we use to produce 5 to 7-figure returns for hundreds of clients.

You don’t want to miss this opportunity if:

• Your social media ads are not working: You will learn our proprietary AGENCY FRAMEWORK to create highly effective social media ads for your business – including copywriting, media selection, and more! [Instructions + Graphic templates provided]
• You are not using the best campaign structure and audiences: You will learn the BEST AUDIENCES to target and the BEST CAMPAIGN-TYPES to select for the best results [And Avoid Garbage Clicks]
• You are not optimizing the performance of your ads: You will learn all of the performance triggers you need to measure and the EXACT STEPS you need to take to optimize any advertising campaign [Guide Provided]
• Your social media profile is not optimized: You will learn how to design an effective social media profile that helps you BUILD TRUST and credibility amongst the people who see your ads
• You are not using Ad Tracking correctly: You will learn the best-practices on how to use ad tracking to CAPTURE people who interact with your ads into audiences and MEASURE the ROI of your ads
• You don’t know your numbers: You will learn how to calculate the true VALUE of a customer in your business, the MAXIMUM you should spend to acquire that customer, and HOW MANY customers you need to break even. [Calculators provided]
• You don’t know how much to spend: You will learn how to calculate the EXACT amount of money you need to spend to grow your business through social ads. We provide two, fail proof ways to calculate your budget. [Calculators provided]
• You don’t know who your best customers are: You will learn how to define your target audience and the PSYCHOLOGY behind how they buy products and services like what you offer. [Checklists provided]
• You don’t have a step-by-step conversion system: You will learn 3 proven sales funnels that are used by some of the FASTEST-GROWING companies in the world. You will be able to pick the funnel that applies to your business and price point.  [Guide provided]
• You don’t have a step-by-step conversion system: You will learn 3 proven sales funnels that are used by some of the FASTEST-GROWING companies in the world. You will be able to pick the funnel that applies to your business and price point.  [Guide provided]

The Curriculum

• Top Benefits of Social Ads
• Top Social Ad Platforms
• How Social Ads Work

• The Business Numbers You Need to Know Before Running Social Ads
• How to Compute Those Numbers [Calculator Provided]
• Walkthrough of how to use the Calculator

• The Role of Your Advertising Budget
• The Key Metrics that Influence Your Ad Spend
• How You Are Charged for Social Ads (CPM vs. CPC)
• The 2 Best Methods to Calculating Your Budget [Calculator Provided]
• Walkthrough of Budget Calculator

• The Importance of Ad Targeting
• How to Identify the Audience Most Likely to Buy [Checklist Provided]
• How to Determine Your Unique Selling Proposition

• The Purpose of Sales Funnels
• The Different Types of Sales Funnels
• Examples of Real Sales Funnels
• Selecting Your Sales Funnel [Guide Provided]

• Website Design Best-Practices
• Website Structure Best-Practices
• Landing Page Best-Practices
• Pop-up Best-Practices
• Photography Best-Practices
• Video Best-Practices
• Graphics Best-Practices [Templates Provided]

• Profile Image Best-Practices
• Profile Name and Handle Best-Practices
• Profile Bio Best-Practices
• Profile Posting Best-Practices

• What is Ad Tracking?
• How Does Ad Tracking work?
• Ad Tracking Best-Practices

• The Anatomy of a Social Ad
• Ad Copywriting Formulas
• Ad Creation Framework [Guide Provided]
• Ad Media Best-Practices
• [Bonus] How to View Competitor Ads
• [Bonus] Use Graphics Library

• The Best Campaign-Type
• The Best Audiences to Target
• The Ad Placement You Should NEVER Use

• Core Components of Ad Optimization [Guide Provided]
• How to Identify Winners & LOsers
• Ad Optimization Roadmap Overview

Learn How to Master Social Ads from the Best

We did it ourselves