Presales This will be a common alternative financing strategy. In just two days, Tesla received $10 billion in Model 3 preorders. A $250 million zero-Interest “loan.” File Size: 584.91 kB Format File [1 Report (HTML)]
TrendsVC PRO 0044 – Presales
Predictions
Presales This will be a common alternative financing strategy. In just two days, Tesla received $10 billion in Model 3 preorders. A $250 million zero-Interest “loan.”
Experiences will be the basis of secondary markets. Tock allows you to make reservations. We trade concert tickets. What about reservations?
Opportunities
Pre-sales discounts and bonuses available Check out conferences (early).-Bird tickets), videogames and books (pre-order perks).
Use fake door testing. Create mockups, add the buy button and drive traffic. You can see how Kettle & Fire was validated.
For each customer, form a customer advisory committee. Co-Build your book, course, or SaaS. This strategy was used by Paula Pant for her course, Your First Rental Property.
Key Lessons
Presales can reduce market risk.
Place more bets. Ten ideas can be validated in the same amount of time as it takes to build and validate one.
Presales They are a compulsion function. It is important to identify the problem and your value proposition before you start thinking about distribution. Frontloading market risks.
Archive: https://archive.fo/KaOdt
Course Features
- Lecture 0
- Quiz 0
- Duration 50 hours
- Skill level All levels
- Language English
- Students 139
- Assessments Yes