Instruct your colleagues to conduct comprehensive workshops. Strategic and Operational Marketing Plans Use the templates to create a company profile and The next step-step guidelines File Size: 3.52 GB
Usama Adnan Ali Al Lawati – Creating Strategic and Operational Marketing Plans
This course will prepare you to:
1. Understanding different business orientations and The emerging of Marketing Orientation
2. Define key Marketing Concepts from reliable academic sources and Refer to professionals
3. Explain the Marketing scope and Its importance is crucial for any organization
4. When marketing, it is important to consider ethical considerations
5. Explain the Marketing Planning Process based upon the APIC framework
6. Instruct your colleagues to conduct comprehensive workshops. Strategic and Operational Marketing Plans Use the templates to create a company profile and The next step-Step-by-step guidelines
7. Analyze market using a critical assessment on the Micro, Macro, and Intermediate. and Work environments
8. Consider the best international marketing strategies through case studies from different sectors
9. Use analytical tools such as PESTEL and 5 Forces to conduct market audits and Mickens’s 7Ss
10. Design and generate Strategic Marketing You can achieve your goals by using SOWT and TOWS tools
11. Recommending best Marketing Strategic Optional scoring using the SAF tool
12. The Ansoff Matrix can be used to determine the overall direction. Marketing Strategy
13. Segmentation and Targeting: Understand the concepts and Positions (STP).
14. Definition and The 7Ps of Management Marketing Mix
15. Demonstrate the components of the Corporate Identity Mix
16. Assessing various touchpoints and understanding the customer journey is a way to understand the customer journey
17. Development Operational Marketing Plans Based on SMART targets
Course Features
- Lecture 0
- Quiz 0
- Duration 50 hours
- Skill level All levels
- Language English
- Students 106
- Assessments Yes
